The new film by Joe Swanberg. Synopsis: Pusan Film Festival. 2010. A visiting American filmmaker, played by Joe Swanberg, is screening, in competition, his new DV feature. He meets Hong Sang-Soo, (played by Korean actor Seung-Woo Kim), and over soju, they have a long, wary conversation about the styles of cinematic reflexivity. "Hong Sang-Soo" starts fucking Swanberg's real-life girlfriend, who explains wistfully to Swanberg that she always comes harder with Korean filmmakers. In a harrowing, emotional scene Swanberg grills her for details of the lover. Staying up late with his laptop, Swanberg re-edits his not-yet-screened film to include dialogic references to "Hong Sang Soo's" sexual practices. At some point, an attractive young Korean with the State Film Office explains to Swanberg that the character's name should be Sang-Soo Hong. The film replays again, this time with the name substituted in the "correct" Korean order. The Pusan jury, headed by Greta Gerwig and Philippe Garrel, awards Swanberg's film the laurels. At a press conference, Hong announces that his next film will be Hollywood reboot of LOL. "Swanberg" feels empty, hollow, in quotes, etc. He makes subtle "grimaces" before mirror. End.
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